What is the purpose of business continuity planning?

The primary goal of business continuity planning is to ensure that essential operations can continue during and after a disruption. This involves creating strategies and procedures to maintain critical functions in the event of emergencies, disasters, or any unforeseen disruptions. By doing so, organizations can minimize the impact on their operations, protect key assets, sustain customer trust, and maintain a competitive edge.

Business continuity plans typically include risk assessments, business impact analyses, and recovery strategies that identify essential functions, resources needed to support them, and steps to take to resume operations quickly and effectively after a disruption occurs. This proactive approach not only safeguards the organization but also reassures stakeholders that the business is prepared to handle crises effectively.